If You’re Launching a Home Décor D2C Brand, Build Your Shopify Store for Conversions Before Running Ads
West Home is a modern home décor brand specializing in premium lighting solutions such as table lamps and floor lamps. The brand focuses on combining contemporary aesthetics with functional design to elevate modern living spaces.
Built around premium design, everyday usability, and strong visual appeal, West Homes aims to create products that enhance both décor and functionality inside modern homes. However, before scaling digitally, the brand needed a strong D2C infrastructure capable of converting traffic into sales.
Since there was no existing Shopify store or conversion-ready setup, West Homes partnered with Growthify to build a complete Shopify ecosystem from scratch—designed not just to look good, but to convert efficiently.
If You’re a Premium Home Décor Brand Trying to Scale Online Without Killing Store Sales, Read This First
Yellow Verandah is a premium home and décor brand based in Jubilee Hills, Hyderabad, specializing in handcrafted vintage furniture, wall décor, and table décor. The brand is known for its eco-conscious approach, blending Indian heritage, sustainability, and storytelling into every piece.
Positioned at the intersection of craftsmanship and contemporary living, Yellow Verandah caters to discerning customers who value authenticity, design, and responsible consumption—both online and in-store.
If You Sell Handcrafted Home Décor, Read This Before Trying to Scale Like a Mass Brand
Fusion Furnishing is a premium handcrafted home décor brand offering a curated collection of rugs, cushions, artifacts, and candle stands. The brand blends traditional artisan techniques with contemporary aesthetics, focusing on timeless craftsmanship, functional design, and elevated home styling.
Operating under the Samurai group, Fusion Furnishing represents the brand’s expansion into a broader lifestyle and décor category—moving beyond niche handwoven rugs to build a scalable, design-led digital brand across marketplaces and D2C channels.